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  • 1-10 ل  36 نتائج ل ""Perceived Value""
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Academic Journal

Impact of perceived value on the online purchase intention of base of the pyramid consumers.

Subjects: *CONSUMERS; *ONLINE shopping; *CONSUMER behaviorINDIA

  • Source: International Journal of Consumer Studies. Jul2023, Vol. 47 Issue 4, p1291-1314. 24p. 1 Black and White Photograph, 3 Diagrams, 7 Charts.

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Academic Journal

Factors Impacting Brand Equity of PLBs: A Study of Grocery and Household Items in Bengaluru

Subjects: Management; CBBE; Private label brandIndia

  • Source: IRA-International Journal of Management & Social Sciences (ISSN 2455-2267); Vol 9, No 3 (2017): December; 148-159 ; 2455-2267

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Academic Journal

Inspired and engaged: Decoding MASSTIGE value in engagement.

Subjects: *STRUCTURAL equation modeling; *LUXURIES; *SOCIAL valuesINDIA

  • Source: International Journal of Consumer Studies. May2022, Vol. 46 Issue 3, p781-802. 22p. 1 Diagram, 6 Charts.

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  • 1-10 ل  36 نتائج ل ""Perceived Value""