نتائج البحث

PENGARUH BRAND IDENTIFICATION, SELF-IMAGE EXPRESSION, SENSE OF NATURAL ENVIRONMENT, LAYOUT, DAN BRAND PASSION TERHADAP BRAND LOYALTY

• Authors : Venesia, Venesia; Berlianto, Margaretha Pink

• Source: Proceeding National Conference Business, Management, and Accounting (NCBMA); 5th National Conference Business, Management, and Accounting; 341-349 ; 2962-4479

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The Effect of Brand Experience on Brand Equity and Visit Intentions in Virtual Alfamind Store

• Authors : Hotama, Tiffani Alexia; Kristiyono, Yokie Radnan

Subjects: Brand Experience; Brand Equity; Visit Intentions

• Source: Indonesian Marketing Journal; Vol.2, No.1, April 2022; 31-48 ; 2776-6004

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