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  • 1-10 ل  51 نتائج ل ""Mouth""

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Collection : E-Journal Universitas Tarumanagara
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Academic Journal

Social Media Marketing, Electronic Word-of-Mouth, dan Brand Awareness untuk Memprediksi Purchase Intention

Subjects: social media marketing; electronic word-of-mouth; brand awareness

  • Source: Jurnal Manajerial Dan Kewirausahaan; Vol. 7 No. 1 (2025): Jurnal Manajerial dan Kewirausahaan; 277-289 ; 2657-0025

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Academic Journal

Perbedaan Intensi untuk Melakukan Electronic Word of Mouth pada Program Rumah BUMN Telkom Indonesia

Subjects: Electronic Word of Mouth; Public Relation; individual differences

  • Source: Prologia; Vol. 9 No. 1 (2025): Prologia; 250-264 ; 2598-0777

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Academic Journal

Dampak Electronic Word of Mouth (E-WoM) terhadap Keputusan Pembelian Produk NPURE Pada Generasi Z

Subjects: Electronic Word of Mouth; Generation Z; Purchase Decisions

  • Source: Prologia; Vol. 9 No. 1 (2025): Prologia; 164-173 ; 2598-0777

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Academic Journal

Pengaruh Strategi Promosi Media Sosial terhadap Keputusan Pembelian N'pure yang Dimediasi Word Of Mouth Marketing

Subjects: promotion strategy; purchasing decisions; social media

  • Source: Kiwari; Vol. 3 No. 1 (2024): Kiwari; 123-127 ; 2827-8763

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Academic Journal

Electronic Word of Mouth dan Citra Merek The Originote di Kalangan Generasi Z

Subjects: Brand Image; Electronic Word of Mouth; Generation Z

  • Source: Prologia; Vol. 8 No. 2 (2024): Prologia; 292-301 ; 2598-0777

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Academic Journal

Pengaruh Electronic Word of Mouth (E-WoM) terhadap Keputusan Pembelian Tiket Film Oppenheimer

Subjects: Electronic Word of Mouth; movie ticket purchase decisions; Oppenheimer

  • Source: Prologia; Vol. 8 No. 1 (2024): Prologia; 143-151 ; 2598-0777

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Academic Journal

THE ROLE CORPORATE SOCIAL RESPONSIBILITY, CORPORATE ASSOCIATION AND BRAND LOVE TOWARDS WORD OF MOUTH INTENTION IN SUSTAINABLE RELATIONS IN THE INDONESIAN CELLULAR INDUSTRY

Subjects: Social Responsibility; Corporate Association; Brand Love

  • Source: International Journal of Application on Economics and Business; Vol. 2 No. 1 (2024): February 2024; 3034-3043 ; 2987-1972

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Academic Journal

MAYBELLINE PURCHASE INTENTION: THE INTERPLAY OF INFLUENCER MARKETING, BRAND IMAGE, AND ELECTRONIC WORD OF MOUTH

Subjects: Influencer Marketing; Brand Image; Purchase Intention

  • Source: International Journal of Application on Economics and Business; Vol. 1 No. 4 (2023): November 2023; 2559-2568 ; 2987-1972

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Academic Journal

Pengaruh Instagram dan Electronic Word of Mouth (E-WoM) terhadap Minat Beli Konsumen Oishi Bento

Subjects: consumer buying interest; electronic word of mouth; Instagram social media

  • Source: Kiwari; Vol. 2 No. 1 (2023): Kiwari; 23-30 ; 2827-8763

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Academic Journal

Pengaruh Persepsi Harga, Word of Mouth dan Customer Satisfaction terhadap Purchase Intention Pelanggan Mixue di Cibubur

Subjects: customer satisfaction; harga; purchase intention

  • Source: Jurnal Manajerial Dan Kewirausahaan; Vol. 5 No. 3 (2023): Jurnal Manajerial dan Kewirausahaan; 805-813 ; 2657-0025

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