Item request has been placed! ×
Item request cannot be made. ×
loading  Processing Request

Incorporating Professionalism Labs into Marketing Curriculum

Item request has been placed! ×
Item request cannot be made. ×
loading   Processing Request
اقرأ أكثر حفظ في قائمتي
  • معلومة اضافية
    • بيانات النشر:
      Georgia Southern Commons
    • الموضوع:
      2018
    • Collection:
      Georgia Southern University: Digital Commons@Georgia Southern
    • نبذة مختصرة :
      This article discusses how to address present challenges in marketing education as a result of evolving student demographics and external conditions that leave students unprepared for the job market. Strategically incorporating professionalism labs, or career classes, into marketing department curriculum allows matriculating marketing students to hone the soft-skills that they need to transition successfully into professional positions.
    • File Description:
      application/pdf
    • الرقم المعرف:
      10.20429/amtp.2018.20
    • الدخول الالكتروني :
      https://digitalcommons.georgiasouthern.edu/amtp-proceedings_2018/20
      https://doi.org/10.20429/amtp.2018.20
      https://digitalcommons.georgiasouthern.edu/context/amtp-proceedings_2018/article/1003/viewcontent/Incorporating_Professionalism.pdf
    • Rights:
      http://creativecommons.org/licenses/by/3.0/
    • الرقم المعرف:
      edsbas.B55A4F27