نتائج البحث

The relationships between the multidimensional planned behavior model, green brand awareness, green marketing activities, and purchase intention.

• Authors : Baltaci, Duygu Çinar¹ (AUTHOR); Durmaz, Yakup² (AUTHOR) ; Baltaci, Furkan³ (AUTHOR)

• Source: Brain & Behavior. Jun2024, Vol. 14 Issue 6, p1-15. 15p.

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Consumers' purchase behaviour and green marketing: A synthesis, review and agenda.

Subjects: *GREEN marketing; *CONSUMER behavior; *GREEN products

• Source: International Journal of Consumer Studies. Nov2021, Vol. 45 Issue 6, p1217-1238. 22p. 2 Diagrams, 4 Charts, 1 Graph.

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SPICe—Determinants of consumer green innovation adoption across domains: A systematic review of marketing journals and suggestions for a research agenda.

• Authors : Flores, Phil Justice^1,2,3 (AUTHOR) ; Jansson, Johan^3,4 (AUTHOR)

Subjects: *INNOVATION adoption; *CONSUMERS; *GREEN marketing

• Source: International Journal of Consumer Studies. Sep2022, Vol. 46 Issue 5, p1761-1784. 24p. 1 Diagram, 4 Charts.

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Survey Article: Trading Nature: When Are Environmental Markets (Un)desirable?

• Source: Journal of Political Philosophy. Mar2022, Vol. 30 Issue 1, p116-139. 24p.

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Measuring consumer understanding and perception of eco‐labelling: Item selection and scale validation.

• Authors : Taufique, Khan Md Raziuddin¹ ; Polonsky, Michael Jay²; Vocino, Andrea²

Subjects: *ECO-labeling; *GREEN marketing; *CONSUMER attitudes

• Source: International Journal of Consumer Studies. May2019, Vol. 43 Issue 3, p298-314. 17p. 8 Charts.

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Exploring consumers’ purchase intention towards green products in an emerging market: The role of consumers’ perceived readiness.

• Authors : Arli, Denni¹ ; Tan, Lay P.²; Tjiptono, Fandy³

Subjects: *CONSUMER attitudes; *CONSUMER behavior; *GREEN marketing

• Source: International Journal of Consumer Studies. Jul2018, Vol. 42 Issue 4, p389-401. 13p. 1 Diagram, 5 Charts.

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Colour effects in green advertising.

• Authors : Lim, Dongjae¹ (AUTHOR); Baek, Tae Hyun² (AUTHOR); Yoon, Sukki³ (AUTHOR)

Subjects: *GREEN'S functions; *ADVERTISING; *COLOR in advertising

• Source: International Journal of Consumer Studies. Nov2020, Vol. 44 Issue 6, p552-562. 11p. 1 Color Photograph, 1 Diagram, 2 Graphs.

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Insights into the value of seasonal climate forecasts to agriculture.

• Authors : Darbyshire, Rebecca¹ (AUTHOR) ; Crean, Jason² (AUTHOR); Cashen, Michael³ (AUTHOR)

Subjects: *LONG-range weather forecasting; *AGRICULTURAL forecasts; *GREEN marketingAUSTRALIA

• Source: Australian Journal of Agricultural & Resource Economics. Oct2020, Vol. 64 Issue 4, p1034-1058. 25p. 1 Diagram, 6 Charts, 2 Graphs, 1 Map.

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Fixing the emissions trading scheme: Carbon price stability in the EU and China.

• Authors : Boute, Anatole; Zhang, Hao

• Source: European Law Journal. May2019, Vol. 25 Issue 3, p333-347. 15p.

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Consumer understanding, perceptions and behaviours with regard to environmentally friendly packaging in a developing nation.

• Authors : Scott, Lyndsey¹; Vigar‐Ellis, Debbie^1,2

Subjects: *PACKAGING & the environment; *CONSUMER attitudes; *GREEN marketingSOUTH Africa

• Source: International Journal of Consumer Studies. Nov2014, Vol. 38 Issue 6, p642-649. 8p. 4 Charts.

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