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Applying Social Representations to Explain Public Willingness to Use GM Foods in Taiwan: The Moderating Impact of Food Technology Neophobia—An Abstract

• Authors : Chen, Mei-Fang

• Source: Marketing at the Confluence between Entertainment and Analytics ; Developments in Marketing Science: Proceedings of the Academy of Marketing Science ; page 1493-1493 ; ISSN 2363-6165 2363-6173 ; ISBN

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