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Jim Rogan's Direct Mail: A Fundraising Success Story.

• Authors : Thibodeaux, Bessie; Schaller, John

• Source: Campaigns & Elections (1996). Jun2001, Vol. 22 Issue 4, p57. 3p. 1 Black and White Photograph.

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TV vs. Direct Mail: Campaign Cost Comparison.

• Authors : Malchow, Hal

• Source: Campaigns & Elections (1996). Jun2001, Vol. 22 Issue 4, p54. 3p.

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Mom Thinks She'll Win Big.

• Authors : Lachs, Mark S.; Boyer, Pamela

• Source: Prevention. May2001, Vol. 53 Issue 5, p186. 3p. 2 Color Photographs.

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Mail Openers.

• Authors : Yin, Sandra

• Source: American Demographics. Oct2001, Vol. 23 Issue 10, p20. 2p.

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55% of Americans Read Direct-Mail Appeals From Charities, Survey Finds.

• Source: Chronicle of Philanthropy. 9/20/2001, Vol. 13 Issue 23, p38. 2p.

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DIRECT MAIL: Safety, Security & Military Service.

• Source: Campaigns & Elections (1996). Dec2001/Jan2002, Vol. 22 Issue 10, p57. 1p.

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Junk mail overhaul.

• Authors : Brown, Monique R.

• Source: Black Enterprise. Jul2001, Vol. 31 Issue 12, p149. 1/3p.

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A Late Absentee 'Ballot Chase Program' for California's Republican Party.

• Authors : Schaller, John; Miller, Sean

• Source: Campaigns & Elections (1996). Jun2001, Vol. 22 Issue 4, p60. 1p.

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Direct hit after anthrax threat.

• Authors : DiPasquale, Cara B.; Cardona, Mercedes M.; Elkin, Tobi

• Source: Advertising Age. 10/22/2001, Vol. 72 Issue 43, p1-60. 2p. 1 Color Photograph.

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Congress shifts priorities.

• Authors : Teinowitz, Ira

• Source: Advertising Age. 10/1/2001, Vol. 72 Issue 40, p4-59. 2p.

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