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Language : chinese

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Academic Journal

Who moved my cheese?: firm' response strategy to online

Authors : Cen, Hui (author.); Jia Jianmin (thesis advisor.); Chinese University of Hong Kong Graduate School. Division of Business Administration. (degree granting institution.)

Subjects: Internet marketing--Management; Customer relations--Management; Social media

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Academic Journal

Management of social interactions in online reviews and crowdfunding =: 網絡評論與眾籌中社會互動的管理 ; 網絡評論與眾籌中社會互動的管理 ; Management of social interactions in online reviews and crowdfunding =: Wang luo ping lun yu zhong chou zhong she hui hu dong de guan li ; Wang luo ping lun yu zhong chou zhong she hui hu dong de guan li

Authors : Li, Yiwei (author.); Jia, Jianmin (thesis advisor.); Chinese University of Hong Kong Graduate School. Division of Business Administration. (degree granting institution.)

Subjects: Internet marketing--Management; Online social networks; Crowd funding

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