نتائج البحث

Cross-Domain Effects of Guilt on Desire for Self-Improvement Products

• Authors : ALLARD, THOMAS; WHITE, KATHERINE

• Source: Journal of Consumer Research, 2015 Oct 01. 42(3), 401-419.

تفاصيل العنوان

Cross-Domain Effects of Guilt on Desire for Self-Improvement Products

• Authors : Katherine White; Thomas Allard; Nanyang Business School

Subjects: Marketing; Economics and Econometrics; Negative emotions

• Source: Journal of Consumer Research. 42:401-419

تفاصيل العنوان

The Impact of Fear on Emotional Brand Attachment.

• Authors : DUNN, LEA¹ (AUTHOR) ; HOEGG, JOANDREA² (AUTHOR)

Subjects: *BRAND loyalty; *BRAND evaluation; *CUSTOMER relations

• Source: Journal of Consumer Research. Jun2014, Vol. 41 Issue 1, p152-168. 17p. 2 Black and White Photographs, 5 Charts.

تفاصيل العنوان

Immediate and Delayed Emotional Consequences of Indulgence: The Moderating Influence of Personality Type on Mixed Emotions.

• Authors : RAMANATHAN, SURESH¹ ; WILLIAMS, PATTI²

Subjects: *CONSUMER research; *MARKETING research; *CONSUMER behavior

• Source: Journal of Consumer Research. Aug2007, Vol. 34 Issue 2, p212-223. 12p. 3 Charts.

تفاصيل العنوان

Trend Effects and Gender Differences in Retrospective Judgments of Consumption Emotions.

• Authors : Dubé, Laurette¹; Morgan, Michael S.²

Subjects: *CONSUMER behavior; *CONSUMPTION (Economics); *CONSUMER research

• Source: Journal of Consumer Research. Sep96, Vol. 23 Issue 2, p156-162. 7p. 2 Charts.

تفاصيل العنوان

Cognitive Moderators of Negative-Emotion Effects: Implications for Understanding Media Context.

• Authors : Murry Jr., John P.¹; Dacin, Peter A.²

Subjects: *TELEVISION programs; *TELEVISION broadcasting; *OPERATIONS research

• Source: Journal of Consumer Research. Mar96, Vol. 22 Issue 4, p439-447. 9p. 4 Charts.

تفاصيل العنوان

Restraint That Blinds: Attention Narrowing and Consumers' Response to Numerosity in Self-Control Decisions.

• Authors : Wilcox, Keith¹ (AUTHOR) ; Prokopec, Sonja² (AUTHOR)

Subjects: *SELF-control; *ATTENTION control; *EXPECTATION (Psychology)

• Source: Journal of Consumer Research. Aug2019, Vol. 46 Issue 2, p371-387. 17p. 2 Charts, 4 Graphs.

تفاصيل العنوان

Identity Threats, Compensatory Consumption, and Working Memory Capacity: How Feeling Threatened Leads to Heightened Evaluations of Identity-Relevant Products.

• Authors : Coleman, Nicole Verrochi¹ (AUTHOR) ; Williams, Patti² (AUTHOR); Morales, Andrea C³ (AUTHOR)

Subjects: *CONSUMPTION (Economics) & psychology; *IDENTITY (Psychology); *COMMERCIAL products

• Source: Journal of Consumer Research. Jun2019, Vol. 46 Issue 1, p99-118. 20p. 1 Color Photograph, 1 Diagram, 4 Charts, 1 Graph.

تفاصيل العنوان

Helpful Hopefulness: The Effect of Future Positive Emotions on Consumption.

• Authors : Winterich, Karen Page¹ (AUTHOR) ; Haws, Kelly L.² (AUTHOR)

Subjects: *SELF-control; *AFFECT (Psychology); *HOPE

• Source: Journal of Consumer Research. Oct2011, Vol. 38 Issue 3, p505-524. 20p.

تفاصيل العنوان

Recalling Mixed Emotions.

• Authors : AAKER, JENNIFER¹ ; DROLET, AIMEE² ; GRIFFIN, DALE³

Subjects: *RECOLLECTION (Psychology); *EMOTIONS; *LONGITUDINAL method

• Source: Journal of Consumer Research. Aug2008, Vol. 35 Issue 2, p268-278. 11p. 1 Graph.

تفاصيل العنوان