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Progresso soup gets direct vs. Campbell's in new ads.

• Authors : Pollack, Judann

Subjects: SOUP advertising; ADVERTISING campaigns; MARKETINGUNITED States

• Source: Advertising Age. 10/19/1998, Vol. 69 Issue 42, p8-8. 2/5p. 2 Color Photographs.

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Progresso goes to where the cold is with soup samples.

• Authors : Fitzgerald, Kate

Subjects: GENERAL Mills Inc.; SOUPS; SALES promotion

• Source: Advertising Age. 1/20/1997, Vol. 68 Issue 3, p24-24. 1/5p. 1 Color Photograph.

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The gloves are off: More marketers opt for attack ads.

• Authors : York, Emily Bryson

• Source: Advertising Age. 5/25/2009, Vol. 80 Issue 19, p4-22. 2p.

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MOBILE MEALS GAINING.

• Authors : Thompson, Stephanie

• Source: Advertising Age. 6/23/2003, Vol. 74 Issue 25, pS-20-S-20. 1/2p.

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Campbell exec's exit for Pillsbury stirs legal fight.

• Authors : Pollack, Judann

• Source: Advertising Age. 5/10/1999, Vol. 70 Issue 10, p1-64. 2p.

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Pillsbury adds DMB&B to its roster in surprise.

• Authors : Pollack, Judann; Petrecca, Laura; Cuneo, Alice Z.

• Source: Advertising Age. 2/22/1999, Vol. 70 Issue 8, p3-76. 2p.

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General Mills cooks up magazine for Hispanics.

• Authors : Wentz, Laurel

• Source: Advertising Age. 8/7/2006, Vol. 77 Issue 32, p25-25. 1/3p. 1 Color Photograph.

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BECKY O'GRADY, 37.

• Authors : Thompson, Stephanie

• Source: Advertising Age. 8/7/2006, Vol. 77 Issue 32, S-2 p2-2. 1/8p. 1 Color Photograph.

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