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Comunicação Política Digital na Lusofonia: Plataformização e Engajamento

• Authors : García-Orosa, Berta

Subjects: comunicação; comunicação política; digital

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Stimulus from social media influencers to the Portuguese tourism and travel industry in the COVID-19 era

• Authors : Madureira, Lara Batista; Alturas, Bráulio Alexandre Barreira

Subjects: Social media; Social media influencers; Travel and tourism

• Source: Madureira, L. B. (2021). Stimulus from social media influencers to the Portuguese tourism and travel industry in the COVID-19 era [Dissertação de mestrado, Iscte - Instituto Universitário de

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The agenda-setting role of Instagram: a case study of Raphael Glucksmann's online campaign to promote the Uyghur cause

• Authors : Charat, Salomé; Álvares, Cláudia

Subjects: Social media; Uyghurs; Raphaël Glucksmann

• Source: Charat, S. (2021). The agenda-setting role of Instagram: a case study of Raphael Glucksmann's online campaign to promote the Uyghur cause [Dissertação de mestrado, Iscte - Instituto Universitário

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How branded content on social media platforms influences brand equity

• Authors : Pereira, Catarina Chagas de Oliveira; Petrides, Loizos

Subjects: Brand equity; Social media; Content marketing, uses and gratification theory

• Source: Pereira, C. C. de O. (2021). How branded content on social media platforms influences brand equity [Dissertação de mestrado, Iscte - Instituto Universitário de Lisboa]. Repositório do Iscte.

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Sentiment analysis in social networks

• Authors : Gonçalves, João Pedro Mendes;

Subjects: Redes sociais; Análise de sentimentos; Sistemas inteligentes

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Impact of brand coolness on social media brand engagement of brands MOCHE-WTF-Yorn

• Authors : Lima, Diogo Homem de; Langaro, Daniela

Subjects: Redes sociais; Frescura da marca; Amor à marca

• Source: LIMA, Diogo Homem de - Impact of brand coolness on social media brand engagement of brands MOCHE-WTF-Yorn [Em linha]. Lisboa: Iscte, 2020. Dissertação de mestrado. [Consult. Dia Mês Ano]

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The luxury fashion fitting the mass-market: how luxury fashion bands can use social media masstige campaigns to leverage brand love

• Authors : Veltman, Madalena Baptista; Bilro, Ricardo Godinho

Subjects: Masstige; Brand love; Social media

• Source: Veltman, M. B. (2021). The luxury fashion fitting the mass-market: how luxury fashion bands can use social media masstige campaigns to leverage brand love [Dissertação de mestrado, Iscte - Instituto

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The impact of the COVID-19 on the airline industry emerging from online comments

• Authors : Piccinelli, Stefania;

Subjects: COVID-19; Online reviews; Air-travelers

• Source: Piccinelli, S. (2021). The impact of the COVID-19 on the airline industry emerging from online comments [Dissertação de mestrado, Iscte - Instituto Universitário de Lisboa]. Repositório do Iscte.

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The impact of online interaction brand equity dimensions for hospitality

• Authors : Cabrita, Tiago Miguel Gago Esteves; Ferreira, Mónica Mendes

Subjects: Brand equity; Social networks; Review websites

• Source: Cabrita, T. M. G. E. (2020). The impact of online interaction brand equity dimensions for hospitality [Dissertação de mestrado, Iscte - Instituto Universitário de Lisboa]. Repositório do Iscte.

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Social network embeddings for churn prediction

• Authors : Santos, Hugo Filipe Paulino dos;

Subjects: Customer churn; Social network analysis; Network embeddings

• Source: Santos, H. F. P. dos. (2020). Social network embeddings for churn prediction [Dissertação de mestrado, Iscte - Instituto Universitário de Lisboa]. Repositório Iscte.

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Digital marketing plan for Woo's Pure Feelings

• Authors : André, Ana Patrícia António; Dias, Álvaro de Borba Cruz Lopes

Subjects: Digital marketing plan; Social media; Communication and influencers

• Source: ANDRÉ, Ana Patrícia António - Digital marketing plan for Woo's Pure Feelings [Em linha]. Lisboa: Iscte, 2020. Dissertação de mestrado. [Consult. Dia Mês Ano] Disponível em

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Go digital or go home: the digital transformation of luxury brands

• Authors : Ferreira, Leonor Picciochi Goes; Rosa, Álvaro Augusto da

Subjects: Luxury; Luxury brands; Digital

• Source: FERREIRA, Leonor Picciochi Goes - Go digital or go home: the digital transformation of luxury brands [Em linha]. Lisboa: Iscte, 2020. Dissertação de mestrado. [Consult. Dia Mês Ano] Disponível em

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Sentiment analysis in restaurants on social media reviews: the case of Giethoorn restaurants

• Authors : Yu Ting;

Subjects: Social media reviews; Text mining; Sentiment analysis

• Source: Ting, Y. (2020). Sentiment analysis in restaurants on social media reviews: the case of Giethoorn restaurants [Dissertação de mestrado, Iscte - Instituto Universitário de Lisboa]. Repositório do

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Millennials’ travels: the influence of Instagram on the decision-making process

• Authors : Feliciano, Rita Alexandre;

Subjects: Generation Y; Social media; Instagram

• Source: Feliciano, R. A. (2020). Millennials’ travels: the influence of Instagram on the decision-making process [Dissertação de mestrado, Iscte - Instituto Universitário de Lisboa]. Repositório do

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Business plan for travel with: a started-up company for a tourism social platform

• Authors : Brito, Íris Mártires de; Silva, António Vieira da

Subjects: Travel; Millennials; Social networks

• Source: Brito, Í. M. de (2020). Business plan for travel with: a started-up company for a tourism social platform [Dissertação de mestrado, Iscte - Instituto Universitário de Lisboa]. Repositório do

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Memórias e construção de narrativas das rádios ocidentais sobre África

• Authors : Joanguete, Celestino

Subjects: radio; imperialism and social media; radio, imperialismo e redes sociais

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Studying social network sites with the combination of traditional social science and computational approaches

• Authors : Spiliotopoulos, Anastasios;

Subjects: Social network sites; Computational social science; Facebook API

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The Wild in Live Project: A Human/Algorithm learning network to help citizen science in wildlife conservation.

• Authors : Simon, Alban Emmanuel Mazars; Sousa, José Paulo Filipe Afonso de

Subjects: Machine Learning; Redes Sociais; Citizen Science

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Co-creation of tourism experiences and the use of social media (ICTS) as key tools for innovation and value creation in the tourism industry

• Authors : Silva, Raquel da Fonte Barata da; Ferreira, Mónica Mendes

Subjects: Tourism; Travel behavior; Technological (social media) innovation

• Source: Silva, R. da F. B. da. (2019). Co-creation of tourism experiences and the use of social media (ICTS) as key tools for innovation and value creation in the tourism industry [Dissertação de mestrado,

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The impact of influencers in the consumer's purchase intention: The cosmetic industry

• Authors : Botelho, Márcia Filipa Martins; Ferreira, Mónica Mendes

Subjects: Social media marketing; Influencer marketing; Social media influencers

• Source: Botelho, M. F. M. (2019). The impact of influencers in the consumer's purchase intention: The cosmetic industry [Dissertação de mestrado, Iscte-Instituto Universitário de Lisboa]. Repositório

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An analysis of digital marketing strategies on Instagram: comparing storytelling and informational creative strategies amongst other creative tactics

• Authors : Mueller, Margaux Julie; Souto, Daniela Langaro da Silva do

Subjects: Digital marketing; Social media; Storytelling and informational strategy

• Source: Mueller, M. J. (2019). An analysis of digital marketing strategies on Instagram: comparing storytelling and informational creative strategies amongst other creative tactics [Dissertação de mestrado,

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Information Extraction from Crowds in Dynamic Environments

• Authors : Costa, Joana Madeira Martins; Ribeiro, Bernardete Martins

Subjects: information extraction; crowdsourcing; dynamic environments

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Depressive States Identification on Social Networks using Multimodal Models

• Authors : Wolters, Mónica Catarina da Providência;

Subjects: Aprendizagem Máquina; Análise de Sentimento; Depressão

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Active engagement in the facebook brand pages of luxury hotels

• Authors : Lopes, Inês Maria Santos; Souto, Daniela Langaro da Silva do

Subjects: Gestão; Turismo; Rede social

• Source: Lopes, I. M. S. (2017). Active engagement in the facebook brand pages of luxury hotels [Dissertação de mestrado, Iscte - Instituto Universitário de Lisboa]. Repositório do Iscte.

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Psychological safety, authentic leadership and social networks : A psycho-structural approach to the study of groups

• Authors : Soares, André Escórcio; Lopes, Miguel Pereira

Subjects: Segurança psicológica; Professores autênticos; Redes sociais

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Sporting Clube de Portugal, a social media benchmark in the football clubs’ sector

• Authors : Saúde, Miguel Lages Ribeiro de Gomes; Pereira, Hélia Gonçalves

Subjects: Social media; Sports marketing; Football

• Source: SAÚDE, Miguel Lages Ribeiro de Gomes - Sporting Clube de Portugal, a social media benchmark in the football clubs’ sector [Em linha]. Lisboa: ISCTE-IUL, 2015. Dissertação de mestrado. [Consult.

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The use of social media in travel planning: solutions for destination management organizations (DMOS)

• Authors : Valente, Manuel Gaspar; Lengler, Jorge Francisco Bertinetti

Subjects: Tourism; Marketing; Social media

• Source: VALENTE, Manuel Gaspar - The use of social media in travel planning: solutions for destination management organizations (DMOS) [Em linha]. Lisboa: ISCTE-IUL, 2015. Dissertação de mestrado. [Consult.

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Fueling the revolution: social media’s effect on societal revolutions

• Authors : Khomko, Marta Maria; Silva, Rui Manuel Vinhas da

Subjects: Social media; Revolutions; Social networks

• Source: KHOMKO, Marta Maria - Fueling the revolution: social media's effect on societal revolutions [Em linha]. Lisboa: ISCTE-IUL, 2015. Dissertação de mestrado. [Consult. Dia Mês Ano] Disponível em

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“Everyone in the realm has a voice”: Game of thrones, twitter and television fan engagement

• Authors : Felten, Pol;

Subjects: Twitter; Television; Social TV

• Source: Felten, P.(2015). “Everyone in the realm has a voice”: Game of thrones, twitter and television fan engagement [Dissertação de mestrado, Iscte - Instituto Universitário de Lisboa]. Repositório

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RehabNet: a social network for the deployment of online rehabilitation content

• Authors : Vieira, Artur César Nunes; Badia, Sérgi Bermudez i

Subjects: Social network sites; Patients; Health professionals

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Social commerce: how should portuguese companies invest in it?

• Authors : Macedo, André Neto Rodeia; Silva, Rui Vinhas da

Subjects: Social media; E-commerce; Social commerce

• Source: MACEDO, André Neto Rodeia - Social commerce: how should portuguese companies invest in it? [Em linha]. Lisboa: ISCTE, 2013. Dissertação de mestrado. [Consult. Dia Mês Ano] Disponível em

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Migration strategies in Africa: the role of gender, households and social networks

• Authors : Bove, Sarah; Schiefer, Ulrich

Subjects: África; Estratégia do agregado familiar; A teoria das redes sociais nas migrações

• Source: BOVE, Sarah - Migration strategies in Africa: the role of gender, households and social networks [Em linha]. Lisboa: ISCTE, 2009. Dissertação de mestrado. [Consult. Dia Mês Ano] Disponível em

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O turismo nas redes sociais e o impacto do excesso de informações em tempos de pandemia

• Authors : Machado, Annaelise; Sousa, Bruno; Trigo, André

Subjects: Pandemia; turismo; redes sociais

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Mummy influencers and professional sharenting

• Authors : Jorge, Ana Margarida Ferreira Rato; Marôpo, Lidia; Coelho, Ana Margarida

Subjects: COMUNICAÇÃO; REDES SOCIAIS; NFLUENCERS

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Connecting the Triple Helix space: actor-network creation and institutionalisation of knowledge transfer offices

• Authors : Pinto, Hugo

Subjects: Knowledge transfer; Institutionalization; Actor-network theory

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A rede social SASGnose e a sua adequação nos objectivos do programa académico da SAS

• Authors : Venda, S.; Alturas, B.; Carneiro, A. ...

Subjects: Redes sociais; Caso de estudo; Objetivos

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Future marketing means social networks

• Authors : Bodnárová, Bianke; Varela, Miguel Nuno Abreu; Hudacková, Veronika

Subjects: REDES SOCIAIS; SOCIAL NETWORKS; MARKETING DIGITAL

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Marketing Communication 2.0: Leveraging Multimedia Brands through Social Media Networks

• Authors : Baumann, Sabine

Subjects: REDES SOCIAIS; STRATEGIC MANAGEMENT; GESTÃO ESTRATÉGICA

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Belonging to a community: the mediation of belonging

• Authors : Damásio, Manuel José; Henriques, Sara; Costa, Conceição

Subjects: CAPITAL SOCIAL; REDES SOCIAIS; COMUNIDADE

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Chronic disease prevention and health promotion. Public policies and social network analysis of the hospitals services and oyhers health and social organizations to support joint action for children with diabetes

• Authors : Asensio, Maria; Silva, Carlos; Silva, Mafalda

Subjects: Promoção da saúde; Health promotion; Prevenção de doenças

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Knowledge sharing networks and performance

• Authors : Marques, Dulce Vieira; Cardoso, Leonor; Zappalá, Salvatore

Subjects: Knowledge; Knowledge management; Knowledge sharing

• Source: Comportamento Organizacional e Gestão, 14, 161-192

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Driving to anti-corruption utopia without a roadmap: assessing the theoretical basis for Corruption Prevention Strategies of Global Institutions

• Authors : Warburton, John

Subjects: Corrupção; Anti-corrupção; Governança

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