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Collection : It-University Of Copenhagen

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Academic Journal

Effectiveness of Corporate Social Media Activities to Increase Relational Outcomes

Authors : Risius, Marten; Beck, Roman

Source: Risius , M & Beck , R 2015 , ' Effectiveness of Corporate Social Media Activities to Increase Relational Outcomes ' , Information & Management , vol. 52 , no. 7 , pp. 824–839 .

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