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Academic Journal

“I Love It” Versus “I Recommend It”: The Impact of Implicit and Explicit Endorsement Styles on Electronic Word-of-Mouth Persuasiveness

Subjects: endorsement styles; electronic word-of-mouth; persuasion

  • Source: EISSN: 1552-6763 ; Journal of Travel Research ; https://hal.science/hal-04500383 ; Journal of Travel Research, 2024, 63 (4), ⟨10.1177/00472875231175083⟩

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Academic Journal

The Other Organization: Heterotopia, management and entrepreneurship

Subjects: Organization; play; space

  • Source: EISSN: 1552-6542 ; Journal of Management Inquiry ; https://hal.science/hal-04717553 ; Journal of Management Inquiry, 2024, ⟨10.1177/10564926241281080⟩

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