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Understanding the motivations of millennials in participating in wine tourism: A case study of the Kamloops wine trail

• Authors : Haecker, Sanja (Author); Hull, John S. (John Hull (jhull)) (Thesis advisor); Thompson Rivers University Faculty of Adventure, Culinary Arts and Tourism Management (Degree granting institution)

Subjects: Wine tourism -- British Columbia -- Kamloops; Generation Y -- Motivation (Psychology)

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Hull, John S.

Subjects: Hull; John S

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