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  • 1-3 ل  3 نتائج ل ""B2C""

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Collection : Aix-Marseille Universite
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Conference

Thèmes actuels et thèmes émergents de la recherche en e-logistique B2C : analyse à partir d’une méthode bibliométrique

Subjects: e-logistique; revue de littérature; recherche bibliométriqueMarseille; France

  • Source: Rencontres Internationales de la Recherche en Logistique et Supply Chain Management ; https://hal.science/hal-01764409 ; Rencontres Internationales de la Recherche en Logistique et Supply Chain

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Conference

Data-driven innovation capability of marketing for B2B firms: definition and construction process

Subjects: Big Data; data-driven innovation capability; digital marketing capabilitiesSpainMadrid, Spain

  • Source: Academy of Innovation, Entrepreneurship, and Knowledge, ACIEK ; https://hal.science/hal-04151228 ; Academy of Innovation, Entrepreneurship, and Knowledge, ACIEK, ESIC, Jun 2023, Madrid, Spain

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Academic Journal

How to build a good relationship quality with artisan and shopkeeper customers? A Tetraclass analysis ; Comment construire une relation de qualité avec une clientèle d’artisans et commerçants ? Une analyse Tétraclasse

Subjects: Relationship performance of salespeople; Relationship quality; Tetraclass model

  • Source: ISSN: 0779-7389 ; Décisions Marketing ; https://hal.science/hal-02889848 ; Décisions Marketing, 2021, 101, pp.63-88 ;

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  • 1-3 ل  3 نتائج ل ""B2C""