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Pendampingan Usaha dengan Memanfaatkan Pemasaran Berbasis Digital untuk UMKM di Desa Biluango Kabupaten Bone Bolango: Business Assistance by Utilizing Digital-Based Marketing for Small and Medium Enterprises in Biluango Village, Bone Bolango District

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اقرأ أكثر حفظ في قائمتي
  • المؤلفون: Arsyad, Nur Fadilah; Koniyo, Nursela; Koyansow , Noviyanti; Radjak , Nurain
  • المصدر:
    PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat; Vol. 9 No. 8 (2024): PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat; 1326-1333; 2654-4385; 2502-6828; 10.33084/pengabdianmu.v9i8
  • نوع التسجيلة:
    Electronic Resource
  • الدخول الالكتروني :
    https://journal.umpr.ac.id/index.php/pengabdianmu/article/view/7004
    https://journal.umpr.ac.id/index.php/pengabdianmu/article/view/7004/4542
    https://journal.umpr.ac.id/index.php/pengabdianmu/article/view/7004/4542
  • معلومة اضافية
    • Publisher Information:
      Institute for Research and Community Services Universitas Muhammadiyah Palangkaraya 2024-08-12
    • نبذة مختصرة :
      After the COVID-19 pandemic, MSMEs must be able to rise to improve their family's economic conditions. This is done by exploring the potential of the village and taking advantage of technological advances. This service was carried out in Biluango Village, Bone Bolango Regency. Biluango Village has MSMEs, especially those engaged in the culinary sector. This service activity aims to assist MSME Goroho Mama Azam regarding production and digital marketing. The method of implementing the service is divided into four stages, including 1) MSME Survey Stage, 2) Production assistance, 3) Marketing digitalization assistance, and 4) Monitoring and evaluation. The results are: 1) Partner products become more diverse, 2) Product appearance becomes more attractive, 3) Wider market reach by utilizing social media, and 4) Partners become proficient in using social media in carrying out business transactions.
    • الموضوع:
      Digital-Based Marketing; MSMEs; Business Assistance; info:eu-repo/semantics/article; info:eu-repo/semantics/publishedVersion; Peer-reviewed Article; text
    • Availability:
      Open access content. Open access content
      Copyright (c) 2024 Nur Fadilah Arsyad, Nursela Koniyo, Noviyanti Koyansow , Nurain Radjak
      https://creativecommons.org/licenses/by-sa/4.0
    • Note:
      application/pdf
      English
    • Other Numbers:
      IDUMP oai:journal.umpr.ac.id:article/7004
      10.33084/pengabdianmu.v9i8.7004
      1453603114
    • Contributing Source:
      UNIVERSITAS MUHAMMADIYAH PALANGKARAYA
      From OAIster®, provided by the OCLC Cooperative.
    • الرقم المعرف:
      edsoai.on1453603114
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