نبذة مختصرة : This text analyses the mediation in the construction process of the aesthetics look from two moments of collective reflection about the process, which a person went through during a painting workshop. The reported aesthetics activity was proposed to Santa Catarina Federal University academicians who were regularly registrated in a discipline entitled Creativity Psychology. For collecting data, they have chosen the videography. The analysis was built on theoretical framework of historical and cultural psychology, it becomes a priority to discuss the perception as semiotically mediated activity and the webs which interlace the production and the appropriations of significance in a teaching and learning context. Finally, through the protagonist speech of the action, elements have been identified that point to the fact that it is possible to recognize that the work produced, engendering multiples senses for the people related, can be noticed through other unusual and unpredictable angles, making an a new look.
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