نبذة مختصرة : International audience ; The article analyses how, on the threshold of the second round of the French legislative elections of 2024, the classic anti-fascist moto “No pasarán!” ("they shall not pass") comes at the wrong time, given that the Far right “has already passed” (in that country and around the world). Thus, it is argued that the emergence of the Far right is the culmination of decades of production of a neoliberal-digital subjectivity. Hence, just as neoliberalism was imposed by way of military dictatorship and violence, this neo-fascist acceleration is imposed through votes and mobile screens. From this perspective, it is argued that the Right has been able to capitalise on fear, anger and the feeling of imminent collapse, mobilising basic emotions and depoliticising citizens. In contrast, the Left continues to cling to the search for a political subject that articulates a future project, without recognising that the current triumph of the far right is, in essence, the product of a transformation of subjectivities. Thus, the text invites us to rethink political strategies, suggesting the urgency of a “politics of the end (of the world)” that, recognizing the accumulated defeats, reorients itself towards the mobilization of the sectors vulnerable to apocalyptic and hopeless discourses. (Here, the text is available in English and French). ; El artículo analiza cómo, en el umbral de la segunda vuelta de las elecciones legislativas francesas de 2024, el clásico grito antifascista «¡No pasarán!» llega a destiempo, dado que la extrema derecha "ya pasó" (en ese país y en todo el mundo). Así, se argumenta que la emergencia de la extrema derecha es la culminación de décadas de producción de una subjetividad neoliberal-digital. De allí que, así como el neoliberalismo fue impuesto por la vía de la dictadura militar y la violencia, esta aceleración neofascista se impona a través de votos y pantallas móviles. A partir de esta perspectiva, se sostiene que la derecha ha sabido capitalizar el miedo, la ira y la ...
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