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Introduction to the special issue:Marketing insights from popular culture

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اقرأ أكثر حفظ في قائمتي
  • المؤلفون: Sodergren, Jonatan; Vallstrom, Niklas; Guillet de Monthoux, Pierre
  • المصدر:
    Sodergren , J , Vallstrom , N & Guillet de Monthoux , P 2024 , ' Introduction to the special issue : Marketing insights from popular culture ' , Journal of Marketing Management , vol. 40 , no. 15-16 , pp. 1351-1358 . https://doi.org/10.1080/0267257X.2024.2438558
  • نوع التسجيلة:
    article in journal/newspaper
  • اللغة:
    English
  • معلومة اضافية
    • الموضوع:
      2024
    • Collection:
      University of Bristol: Bristol Reserach
    • نبذة مختصرة :
      [No absract]
    • File Description:
      application/pdf
    • الرقم المعرف:
      10.1080/0267257X.2024.2438558
    • الدخول الالكتروني :
      https://hdl.handle.net/1983/48bd7284-1e83-4822-a73d-e1b71b161d53
      https://research-information.bris.ac.uk/en/publications/48bd7284-1e83-4822-a73d-e1b71b161d53
      https://doi.org/10.1080/0267257X.2024.2438558
      https://research-information.bris.ac.uk/ws/files/437208085/Marketing_Insights_from_Popular_Culture_editorial-queries.pdf
    • Rights:
      info:eu-repo/semantics/openAccess
    • الرقم المعرف:
      edsbas.2655D39F