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Examining the Potential for Bundling the Attractions Along the Grand Strand

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اقرأ أكثر حفظ في قائمتي
  • معلومة اضافية
    • بيانات النشر:
      CCU Digital Commons
    • الموضوع:
      2022
    • Collection:
      Coastal Carolina University: CCU Digital Commons
    • نبذة مختصرة :
      The Grand Strand area offers a broad assortment of entertainment and amusement options for its 14 million annual visitors. This paper examines the possibility of price bundling of area attractions. Two options are advanced: Targeted Selections and Broader Selections. Market-specific factors (such as seasonal demand for some attractions) may limit the effectiveness of such programs. As such, possible solutions to these market-specific factors are advanced.
    • File Description:
      application/pdf
    • Relation:
      https://digitalcommons.coastal.edu/cbj/vol12/iss1/6; https://digitalcommons.coastal.edu/cgi/viewcontent.cgi?article=1079&context=cbj
    • الرقم المعرف:
      edsbas.17ACEBFD