‘Twittear’ las protestas sociales: ¿información o movilización?

Platforms like Twitter have opened up new spaces for public opinion and mobilization to support social campaigns. Based on a qualitative exploratory approach, the research focuses on the covering of social issues in order to assess the informative and mobilizing capacities of Twitter. The content analysis focuses on tweets and also on pieces from the leading Spanish newspaper El Pais. The results show that less than 25% of tweet could be considered informative. Also a great part of the retweeted content shows lack of contextualization. In this sample of the newspaper there are no references to social networks and it gives legitimacy to the institutional sources. Due to its lack of informative content, weight of emotion, light originality and personal writing marks, Twitter is more an opinion and an emotion mobilizing tool. Dialogue between social media and reference press is not identified.