BUSINESS MODEL INNOVATION: WHAT CAN THE AMBIDEXTERITY LITERATURE TEACH US?

BUSINESS models; ORGANIZATIONAL performance; INNOVATIONS in business; CASE method (Teaching); SIMULATION methods & models; ORGANIZATIONAL behavior; BUSINESS literature

One of the issues addressed in the growing literature on business model innovation is how to compete with two business models simultaneously. Unfortunately, this body of work lacks a theoretical foundation. I propose that the challenge of managing two different and conflicting business models simultaneously can be framed as an ambidexterity challenge. This implies that ideas and theoretical concepts from the ambidexterity literature can be used to explore issues pertinent to the business model literature. I apply this idea to explore four specific areas where the ambidexterity literature could guide research on the challenge of managing two business models simultaneously and identify several insights that can guide future research on business model innovation. [ABSTRACT FROM AUTHOR]

Copyright of Academy of Management Perspectives is the property of Academy of Management and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)