Driving sheepmen to greener pastures.

The article reports on the Sheep Industry Development Program (SIDP) of the sheep industry in the U.S. in July 1969, which is a business-like campaign designed to improve marketing and production. It says that the program will start with a report which gathers current research on different aspects of the industry. The author adds that the program will focus on five ways of improving production including ranch management, disease control and animal nutrition. The target of cross-breeding and the key areas that the industry must improve are also discussed.