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Clearing Away the Clutter: Implementing Value-Based Contracting in Pharma.
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- المؤلفون: Hollan, Mike
- المصدر:
Pharmaceutical Executive. Dec2023, Vol. 43 Issue 12, p14-16. 3p.
- معلومة اضافية
- الموضوع:
- نبذة مختصرة :
The article highlights Value-Based Contracts (VBCs) for expensive treatments like cell and gene therapies, analyzing insights from industry leaders like EVERSANA CEO Jim Lang and Molecular You CEO Jim Kean. It also discusses the challenges, trends, and potential solutions related to VBC implementation, including issues with payment structures, patient outcomes, regulatory hurdles, and leveraging new technologies like biomarkers and AI for better healthcare strategies and VBC success.
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