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A Question of Trust: After yet another scandal, businesses are placing more emphasis on the trustworthiness of financial institutions.
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- المؤلفون: RYAN, VINCENT
- المصدر:
CFO. Nov2017, Vol. 33 Issue 9, p40-43. 4p.
- معلومة اضافية
- الموضوع:
- نبذة مختصرة :
The article offers information on the 2017 Chief Financial Officer (CFO) Commercial Banking Survey which reveals the importance of customer service at the account manager or relationship manager level. Topics discussed include scoring of commercial banks on strategic partnership, customer relationship, and lending; customer relationship of JPMorgan Chase; and nee for focus on customer satisfaction.
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