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Tobacco Company Efforts to Persuade Consumers to Fight the Proposed Federal Menthol Cigarette and Flavored Cigar Bans in the United States.
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The article discusses the efforts by tobacco companies to persuade consumers to fight the proposed bans on menthol cigarette and flavored cigar in the U.S. Topics include marketing to encourage consumers to fight the bans, characteristics of e-mails sent to consumers by tobacco companies encouraging them to fight the proposed bans, and arguments against the ban.
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